Yesterday’s IPWatchdog webinar, sponsored by Anaqua, hinged on the statistic that 70% of in-house counsel surveyed by the American Bar Association in 2012 would not recommend their primary outside counsel to others and 87% would replace their current firm if given a good reason.
Panelists Bart Eppenauer and Benjamin Brown emphasized that avoiding complacency is key. “The legal industry needs to do a lot better,” said Eppenauer. “It’s not enough to deliver quality work; go to your client and ask how things are going or you could find yourself on the way out.”
The post ‘It’s a Marathon, Not a Sprint’: How to Get and Keep Good Corporate Clients appeared first on IPWatchdog.com | Patents & Patent Law.
Recent Posts
- Thoughts on the USPTO’s NPRM: Not Bad But the Big Challenges Remain
- Patent Filings Roundup: Slow Week in PTAB and District Court, Ideahub Subsidiary Challenges Instituted; Patent Armory Continues the Offensive
- Timberland Loses Fourth Circuit Bid to Protect Trade Dress for Iconic Boots
- USPTO Proposes Making Director Review Process Official
- Evolving IP: The Innovation Crossroads