You need to have a purpose and a goal. You need to be addressing an identifiable problem with a real, concrete, technical solution. And you need to focus on something that will actually matter to the client… Sure, with smaller portfolios each patent needs to really count, but even if you are acquiring patents by the thousands, for those innovating in the standards space, for example, you need to make sure the patent you will get actually reads on the standard, because as Eli and I discuss, a patent that doesn’t read on the standard is worthless.

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