Lessons From TikTok’s Latest Privacy Trouble with Tweens

Notwithstanding its negative effects on the world at large, COVID-19 quarantine has been a boon to a growing group of entertainment-based apps and services. Netflix, Amazon, Zoom, and Instagram are a few of the best-known apps that many have used to break the monotony of pandemic-induced isolation. TikTok is also on the list of apps experiencing a growth surge, though chances are that your kids are more likely to have participated in a viral TikTok dance challenge than you. Unfortunately for the Chinese-owned company, this popularity among the tween-and-under set is the source of its ongoing struggles with privacy advocates and regulators.

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