The U.S. Patent and Trademark Office (USPTO) announced today that Secretary of Commerce Wilbur Ross has appointed David Gooder to be the new USPTO Commissioner for Trademarks, replacing Mary Boney Denison, who retired from the position in December 2019 after eight years with the Office. Since Boney Denison’s retirement, Deputy Commissioner for Trademark Operations Meryl Hershkowitz has been acting in the role of Commissioner. Gooder most recently served as Chief Trademark Counsel for Brown-Forman Corporation, which is among the largest American-owned spirits and wine companies. According to the USPTO press release, at Brown-Forman, “Gooder directed the company’s global intellectual property work, including managing its large trademark portfolio, rights clearance, brand protection (including anti-counterfeiting), licensing, and entertainment deals for the brands.”
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